Describe the footage
Just the facts — the AI handles the creative
Creator
If you know who her audience is, add it here — it changes the brief.
Footage
How many clips, how long each, where it was filmed, what's happening.
These are almost always the hook or payoff. Be specific — timestamp if you can.
Affects music direction, caption tone, and POV hook angles.
Format hint (optional)
Leave blank if you're not sure — the AI will identify the best format from the footage.
Extra context
Edit Brief
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No brief yet
Describe the footage on the left and hit Generate
Analysing footage...
Format
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Content vibe
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Target emotion
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Hook
Structure
Text overlays
Music direction
Comment bait
Caption options
Editing notes